Ortsbo Performance: Nov 8-15
All information is for discussion only. Please see the note at the bottom of this post for further information. To review previous Performance Review documents, please browse through the updates.
www.ortsbo.com allows people to instantly chat from a single online site in real time, in over 50 languages with their friends, colleagues and families. Ortsbo connects to PC and Mac computers, mobile devices as well as all major search engine instant messaging chat platforms including Microsoft, Google and Yahoo! along with Facebook, iChat, AIM, ICQ, Gadu-Gadu, Ovi, Lotus Sametime, LiveJournal and Tencent QQ and QQ International, China’s largest chat platforms and Twitter. Ortsbo now provides instant translation capabilities to well over 1 billion active chat accounts in over 170 Countries / Territories.
Ortsbo Weekly Highlights
Unique Users: 434,173
Online Sessions: 633,158
Page Views: 1,181,929
Minutes of Engagement: 1,750,572
New Facebook Fans: 1,400 appox.
Key Performance Metrics
The following chart outlines some key performance metrics for Ortsbo.
Figure 1 – Ortsbo Performance Metrics as at November 15 2010
Minutes of Engagement
Since reporting the first numbers publicly on September 21, 2010, Ortsbo has had a significant increase in online sessions, page views, unique visitors and engagement minutes.
During the past week (November 8, 2010 to November 15, 2010), Ortsbo achieved over 1.75 million minutes of usage and we’ve now surpassed 10 million minutes of total user engagement.
Figure 2 – Ortsbo Performance Metrics as at November 15 2010
The following chart outlines the variance for the above report periods allowing the reader to see the progress period over period.
Figure 3 – Ortsbo Variance for period over period reporting at November 15 2010
For Nov. 8, 9, 10, all figures are actual as reported by Google Analytics. For Nov. 11 through Nov. 14, 2010 figures are adjusted to previous week’s average less 10% (to be conservative) as management believes there were reporting discrepancies with Google Analytics. As of Nov. 15th, all figures seem to have returned to normal reporting.
Ortsbo launched a Faceook Fan Page (www.facebook.com/Ortsbo) in late August 2010 and the Fan Page has already almost reached 13,500 Fans, with approximately 1,400 Fans joining us just this past week. From our internal, ad hoc research, the average fan has in excess of 100 Facebook Friends, giving us a potential reach of over 1.4 Million people on Facebook, and growing as the Fan numbers increase.
Founded in April 1996, Alexa (www.alexa.com) has developed an installed base of millions of toolbars, one of the largest Web crawls and an infrastructure to process and serve massive amounts of data. Alexa uses this data to rank millions of web sites and also reports usage data.
Since launching in late July 2010, Ortsbo.com has quickly moved up the Alexa rankings from in and around 12 Million to less than 30K – ranking among the Top 100K web sites worldwide and the top 5,500 in the US.
The information contained in this presentation may contain forward-looking statements. These statements are based on current expectations and assumptions that are subject to risks and uncertainties. Actual results could differ materially because of factors discussed in the management discussion and analysis section of Intertainment’s interim and most recent annual financial statements or other reports and filings with the TSX Venture Exchange and applicable Canadian securities regulations. We do not undertake any duty to update any forward-looking statements.
The information in this presentation may contain forward looking statements within the meaning of the “safe harbor” provisions of US laws. These statements are based on management’s current expectations and beliefs and are subject to a number of risks and uncertainties that could cause actual results to differ materially from those described in the forward looking statements. Intertainment Media Inc. and / or Ortsbo Inc. does not assume any obligation to update any forward looking information contained in this news release.